// Case Studies

Real results, real numbers

Every figure on these pages is pulled directly from the client's ad account — actual spend, actual revenue, actual leads, with date ranges so you can verify the period.

PPCE-commerce

Automotive E-commerce

UK automotive retailer · Google Ads (Search + Shopping)

Tripled Google Ads spend across 24 months while holding ROAS in the 12-14x band every single month. Latest month delivered 13.1x on £26k spend.

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PPCLead Generation

Lead Gen Turnaround

UK local service business · Google Ads (Search, geo-targeted)

Took over an account spending £2k+ a month at £30+ CPA. Rebuilt it, cut spend by 39%, increased leads by 52% and drove cost per lead down 60% year-on-year.

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PPCLead Generation

Lead Gen Engine

UK service operator · Google Ads (Search)

Built and ran a dependable lead engine generating over 5,300 qualified enquiries across 27 months at a £7.82 blended cost per lead. Automotive logistics, modest budget, zero drama.

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PPCE-commerce

E-commerce Turnaround

UK online retailer · Google Ads (Search + Shopping)

Inherited a stagnant ecom account stuck at 4-5x ROAS for 13 straight months. Rebuilt the structure in one intervention cycle and tripled conversions on the same spend — ROAS went from 4.59x to 11.98x and held there.

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PPCE-commerce

Niche E-commerce

UK specialist retailer · Google Ads (Shopping-led)

Niche specialist ecom account running at 16x blended ROAS across 28 months, with peak months above 26x. A budget-constrained brief executed against a fixed ceiling, hitting maximum efficiency every month.

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